Lucas Betés

Digital Marketing & Brand Manager

I'm the Digital Omni-channel manager for EMEAR. That means I shape, influence and create the most engaging experiences possible across Cisco’s channels. I'm always on the lookout for the next big thing in digital innovation and often post on a variety of topics (so excuse my often random, rambling posts...)

Feel free to get in touch @lbetes.

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Articles

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  Cisco UKI

  Stu Player: mastering the art of diving in at the deep end

  7 min read

  Lucas Betés - April 11, 2016 - 0 Comments

  Pinning down Stu Player is no mean feat. After relentless diary scouring I somehow manage to catch an hour with him on the hop, just before he heads off to

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  Cisco UKI

  Introducing Cisco FOX: new era (and face) for WebEx

  2 min read

  Lucas Betés - April 1, 2016 - 8 Comments

  Facial recognition and augmented reality has the potential to totally transform the way we communicate with each other for the better. That’s why we’re excited to announce the launch of

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  Cisco UKI

  And the Little BIG Awards winners are…

  3 min read

  Lucas Betés - March 14, 2016 - 0 Comments

  Guest blog by: Jacqueline de Rojas, Vice president & GM Northern Europe of Citrix Smart. Ambitious. Innovative. Enthusiastic. Futuristic…. Those are the five words I would use to describe the

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  Cisco UKI

  Cisco: Books that changed our lives

  4 min read

  Lucas Betés - March 2, 2016 - 1 Comment

  To celebrate World Book Day (March 3rd) we caught up with three Cisco executives to discover the pieces of literature that have influenced them through their lifetimes. Here are the

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  Cisco UKI

  New Year tech resolutions Q&A – Nick Chrissos

  1 min read

  Lucas Betés - January 8, 2016 - 1 Comment

  To kick off 2016 I’ve caught up with folks around Cisco here in the UK and Ireland, to find out what they learned from last year and to see what

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  Cisco UKI

  New Years tech resolutions Q&A – Andy Chew

  2 min read

  Lucas Betés - January 7, 2016 - 1 Comment

  Happy New Year! To kick off 2016 I’ve caught up with folks around Cisco here in the UK and Ireland, to find out what they learned from last year and

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  Cisco UKI

  Our partnership with the National Theatre is awesome. Here’s why…

  2 min read

  Lucas Betés - December 21, 2015 - 0 Comments

  One of the reasons I really love technology is its ability to totally change people’s lives. I caught up with Melanie Whitehead at the National Theatre this week to learn

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  Cisco UKI

  Dublin boy feels right at home

  6 min read

  Lucas Betés - December 9, 2015 - 0 Comments

  When I heard my next interview would be with Tom Long, Cisco Ireland’s Head of Technical Strategy, I of course made the case for a trip to Cisco’s Dublin office

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  Digital Transformation

  What the Garden city movement teaches us about cities of the future

  2 min read

  Lucas Betés - October 23, 2015 - 0 Comments

  The Industrial Revolution left a lasting mark on Britain (read some of my thoughts on a couple of chaps named Arkwright, and Stephenson). This time of great invention and innovation

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  Cisco UKI

  The story of Sir Tim Berners-Lee, inventor of the World Wide Web

  3 min read

  Lucas Betés - October 14, 2015 - 0 Comments

  *BRRRIIIIIII* *BI-DUNG-BI-DUNG….BRRRRIIIIII*  Ahh. Those were the days. That clunky electrical jingle of the mid 90s would mean only one thing – in approximately two minutes you would be connected to

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