Cisco Canada Blog

Partners, why the CPI newsletter should be added to your Cisco tool belt

October 26, 2012

By Anna Jasniewska, Partner Marketing, Cisco Canada

At Cisco, we pride ourselves on the relationships we’ve built with our technology partners. These partners are essential to the delivery of our solutions across Canada, a country built of small and mid-sized businesses, and we make it a priority to support them at all levels – whether the customers they serve be small, mid-sized or enterprise. This includes providing our partners with the tools and information critical to their success when working with Cisco customers.

That’s why I’m thrilled to talk about the value the Customized Partner Intelligence (CPI) newsletter brings to our partner community, and explain why you – partners – need to add this to your Cisco tool belts.

Simply put, the CPI newsletter offers partners in-depth information and access to the latest Cisco updates – all delivered right to your inbox.

Partners, you may be asking “why should I sign up for CPI? I receive other email updates from Cisco, right?” Let me tell you what makes the CPI newsletter so different.

First, the CPI is a one-stop shop for all your Cisco channel news. Want to know about current partner incentives, recent announcements, upcoming webinars and exclusive offers?  The CPI has it all, plus information on Cisco executives, promotions, new product and services offerings and training.

Not sure what that means? To whet your appetite for what you can expect, the latest edition of the CPI features news on Cisco Fit4Talent, the just-announced Cisco WebEx Cloud Connected Audio, an upcoming webcast on “Creating an Integrated Campaign” and much more – all in one place, delivered to you!

Next, it’s Canadian! The CPI is made for Canadian partners, which means you only receive information on promotions, announcements and customers in Canada.

And finally, to all our Francophone partners across Canada – the CPI (or RPP in French) is published entirely in English and French. You get the information you need, in your language.

With the CPI newsletter, you can be armed with everything you need to stay on top of the latest Cisco announcements.  And since it’s distributed biweekly, every issue is filled with timely news, resources and partner programs.

Partners, do you receive the CPI newsletter?  Tell us what you think below.

And if you don’t already receive the CPI, be in the know – sign up today!

Leave a comment